How To Develop A Marketplace App Like Gumtree?

In today’s world, online classified websites have attracted a considerable number of potential purchasers. The cost-effectiveness of online marketplace apps is one of the key reasons why customers prefer them. The majority of online marketplace apps are free to use, and users can purchase and sell items for no cost. Online marketplace app development has recently garnered a lot of traction on the internet. Individuals can easily market or sell their things online from comfort and privacy using apps like Gumtree. 

Presently, apps like Gumtree, a UK-based buy-sell marketplace platform, have gained more engaged audiences, and users have given it high ratings. You probably wouldn’t believe that about 80% of Gumtree sales take place on mobile applications. 

These fascinating data will stimulate any budding entrepreneur’s curiosity in creating an app like Gumtree.  

Looking forward to the development of an online marketplace app? Do you want to know how to build a Gumtree-style online marketplace app? You’ve come to the right place. Please get in touch with us. We have useful information to provide as the best online marketplace app development company.  

In this blog, you will find all the key information to create an app like Gumtree, including top features, benefits, and key points that will help you in the development phase. So, let’s start with some quick information on,

What is marketplace apps?  

A marketplace app primarily functions as an online version of a conventional marketplace. Users can take advantage of the app’s listing and payment functions to facilitate the trade of items. The popularity of online marketplace apps, in particular, has grown to the point that nearly every mobile phone has downloaded or used an apps like Gumtree to locate a certain service or product.  

But,  

What is Gumtree?  

Gumtree is a community-based online marketplace for buying and selling secondhand items. Whether consumers are looking for a house, car, radio, or job, Gumtree will help them find what they need. Gumtree is primarily a free classifieds platform where users can post free advertisements. Users who want their ads to be shown more often can pay for paid marketing. Any user can pay a charge to increase the exposure of their ads in the listings.  

Gumtree is a tremendous resource for any business. This is owing to the fact that marketplace mobile app development has been increasingly popular, particularly among small and medium-sized businesses, as a means of finding new businesses, selling their items, and filling vacancies. They provide a low-cost advertising platform for businesses. Gumtree has made it more convenient for individuals to acquire services and items as internet trading has grown. Because of the high expense of advertising, few companies can afford to conduct full-fledged digital campaigns.  

As you’ve seen, the introduction of online marketplace apps and apps like Gumtree. Now, let’s move forward and check,  

Why invest in marketplace app development? Top benefits of developing an app like Gumtree! 

There really is no such things as inventory in a marketplace because it links buyers with merchants and service providers with customers. Without a question, this is one of the most significant benefits of developing an online marketplace app. It’s probable that, in the instance of others, you won’t be able to market all of the things you have on hand. Inventory problems can cost you thousands and consumers unless you can find a balance between the needs.  

Among the other reason for the popularity of online marketplace, apps is that they are viewed as a business opportunity with the potential to grow massively. It is not essential to increase the workforce based on the amount of transactions because the platform facilitates rather than participates in them.  

Customers gain greatly from apps like Gumtree, and this is the only reason why people use it on a regular schedule. Matellio is a professional and talented app development company that delivers this kind of apps to its clients in a timely manner. 

Moving on, now let’s check! 

What are the key features that you need to include mobile marketplace app development? 

The characteristics listed below should be included when creating an app like Gumtree, as they will assist the management in running their business more efficiently. So, take a look! 

• In-app messaging – You may enhance communication with your audience by using in-app messages, particularly as they shop for the products they need and seek information on specific products, deals, and other relevant in-app activities. 
• Login – A user login is required to create in-app purchases, use the chat feature, or write reviews. Users can create an account using an email address or use their Facebook account to check-in. Both the visitor and the host must have a login. 
• Analytics – Analytics, another part of profitability that necessitates close attention to data, directs you in the appropriate direction. Of course, as you plan your journey, you must take the time to read, comprehend, and amend the proverbial map. Finally, all of the data collection, analysis, and reporting that goes into this process leads to campaign optimization. 
• Search – Users can utilise this feature to find any product by searching for it or typing a term without having to scroll or navigate the entire solution. It will be the simplest and fastest way for your users to look for products in various categories. Because browsing through thousands of products is a difficult effort, you can assist your consumers by providing a search option. 
• Social media integration – A social media integration into your classified app is vital because it can boost the operation of your app. You could enable users of your app to share various classifieds, such as property, jobs, and offers, immediately from the application. 
• Feedback – Furthermore, sellers require input from their customers in order to improve their offerings. They must also be able to respond to negative evaluations in order to provide a more balanced picture. These positive feedbacks have the potential to raise the quality of your platform’s merchants.  
• Push notifications – To communicate with your customers and sellers, you could use an email-based communication system. This is a fantastic tool for bringing consumers back to your platform after a long absence. Customers can be notified of deals, items being sent, and even receive a newsletter of forthcoming discounts and events.  

As you have seen the features, now it’s time to talk about, 

How to develop an online marketplace app like Gumtree? Key points to remember during marketplace app development! 

Here are some key points that you need to consider before starting the online marketplace app development cycle! 

1. Do extensive market research 

Having an ideas is fantastic, but it isn’t enough to get you very far. As a result, we recommend that you consider the concept of the product you want to create. This necessitates market research and a thorough examination of the domain. Market research begins with a review of the domain’s major players, which are your main competitors. Describe the advantages your app will provide to clients. It may appear that differentiating yourself in the mobile commerce market is difficult because your app and your competitors’ apps have many of the same functionalities. 

2. Design UI/UX of your marketplace mobile app 

The user experience is all about assisting your users in quickly identifying the features and functions they require. As a result, even little details like text orientation or colour selection can have a significant impact. Appropriate image positioning, colour selection, and other factors draw attention to the application, lead users through it, and help them focus on browsing and purchasing. Make absolutely sure that your App’s UI/UX is of top quality and seamless. 

3. Build a team 

Well in order to develop a marketplace app, you need to build or hire online marketplace app development company. In order to include above mentioned features in your custom online marketplace app like Gumtree; you need to have following members in your team, like: 

• Frontend developers 
• Backend developers 
• Android app developers 
• iOS app developers 
• Business analyst 
• Project manager 
• UI/UX designer 
• QA Engineers 

Instead of Hiring each role, it’s better to hire a top marketplace app development company because doing that will give you the right mix of talents. 

Recommended Read : How To Hire An Android App Development Company?

4. Development phase 

The creation of complex applications should begin with a minimum viable product, or MVP. An MVP is a first iteration of an app that has just enough key features to satisfy early consumers while also gathering input for future product development. The major aim of an MVP is to test the product in a real-world setting to see if it solves the problem or achieves the intended goal. Feedback will assist you in revising the current version of the product, gathering bug data, and determining what customers want.  

5. Select the right revenue models 

You can choose from following: 

• Paid functionalities – Additional features include the option to publish a limitless number of ads, extra vivid ad designs, accessibility to facts and figures, ad promotion, and the removing of all advertising from the site for a monthly or one-time price.  
• In-app ads – These campaigns often strive for the most cost-effective method for your applications to gain optimal reach and maximum connections and conversions, ranging from interstitial advertisements and banners to video ads.  
• Google ads – You have more control over your bids and bidding methods with Google Ads. There are also a variety of ad formats and targeting tactics to choose from and try out. Using Google Ads, optimising campaigns is a lot easier. This is particularly helpful for businesses that are just getting started.  

Well, these are the points that you need to consider during online marketplace app development. Well, now let’s check! 

How much marketplace mobile app development cost in 2021? 

Well, answer to this question depends on the factors like: 

• Complexity of app 
• Features and functionality of app 
• Platform to be used 
• Geographical region of marketplace app development company 
• Technology stack  

If you want a detailed pricing quotation for the marketplace mobile app development, contact us. Our experts will help you in this. 

Conclusion  

Developing a online marketplace app isn’t a big deal but it’s not a child’s play. We hope you got the detailed information and got the answers to the questions for online marketplace app development.  

As you know that the market is very competitive, you have to decide the right functionalities in order to make your app a big success. And probably, that’s why it’s very important to hire the top marketplace app development company. The marketplace app development companies has many experts on board to get things done perfectly and in a timely manner.  

If you are seeking for top mobile app development company, contact us. We will transform your ideas into reality.